The way you communicate and welcome your customers affects the decisions they make on the business transaction that follows. When clients want information on a product you sold to them, the process should be simple and effective.
With a 24-hour economy, it is only sensible to provide instant customer care for you to earn the loyalty of customers.
“In today’s social world, it is devestating if someone finds fault with your products or servies and tries to contact you without success,” said Issa Asad Florida entrepreneur and businessman since 1996. Mr. Asad is the CEO of Q Link Wireless, Hello Mobile, and Quadrant Holdings, all located in South Florida. He is also the author of 4 e-commerce and marketing e-books that can be purchased on Amazon.
Here, Issa Asad Explains How to Offer Incredible Customer Service in the Social World:
Reliable contact information
Your contact information should contain, at the very least, an active email address and a working phone number. Business emails should be checked on a regular basis and responses sent on arising issues. The customers will be pleased to receive feedback on a problem they encounter and have trust in your business. The email address should be available across your web pages.
Making your email address readily available gives your business more professional outlook.The common man wants easy to access information so it’s advisable to make your contacts easily accessible. The phone number is an additional proof of physical existence. When you talk to your customers on phone, it proves that you are real and makes your business legitimate.
Thought out FAQ page
This page is very crucial in your e-commerce business. The availability of instant solutions to arising problems reassures your customers that your business is skillful. The questions that people ask and those questions you think customers will ask have to be on the page. There is no big or small question; all queries should be treated equally because bias will destroy your reputation.
Having an appealing FAQ page is good since your customers will be attracted to send you queries and comments. Using keywords is also very essential as it makes it easy for the search function to find subjects faster on information clients require.
Be available on social platforms
Social media carries the key to new ideas that can revolutionize your business. There are many constructive queries and comments posted on Facebook, Twitter, Instagram and other social pages. Being constantly online enables you to keep up with the trending topics and check out comments & requests.
Responding to critics and handling arising issues online makes potential customers develop confidence in you too. Since you are an active entrepreneur, more people will gain interest in transacting deals with you.
The mistake most companies make is providing horrible customer care services. E-commerce business entities that do not handle their customers with high esteem ruin the reputation for those that are always present to take care of customer problems.
Provide a simple contact form
This gives your customers direct access to your products and services without involving them in tiresome processes. It saves them time and energy. The form should contain easy to read short sentences to avoid boring the reader. Your customers will only feel free to communicate their problems in written if you are a trustworthy company.