As a business, it is important to offer such products and services that your name should be the first one to come to anyone’s minds whenever they think about the category that you deal in. This is one good way to make your presence felt and secured forever.
“Also, to make your client, prospect or a partner keep thinking about you, you need to give them gifts on special occasions. This should not be just about any gift but something that shows you care,” said Issa Asad Florida entrepreneur since 1996. Mr. Asad is the CEO of Q Link Wireless and Quadrant Holdings, located in South Florida. He is also the author of 4 e-commerce and marketing e-books that can be purchased on Amazon.
To make things easier we shall now share with you top gift ideas to make your clients feel appreciated. Follow these tips, and you will never go wrong.
Do not be a show-off
You do not need to show them your money but your care. It is not at all necessary that only if you spend thousands of dollars will you be able to get a nice gift for someone. You may send your client a bottle of extremely expensive and rare champagne, but what use will it be if that person does not like champagne at all? Since they are your prospects, business partners or your clients, you need to know them really well, and your gift should be reflective of the same.
A generic gift is a bad idea
Now, most entrepreneurs send very common gifts like a pen drive or a pen and that too personalized with their logo. If you think your clients will be happy seeing that, you are wrong. These gifts are just not needed and will likely be discarded soon. Also, it will create a negative impact on your clients. They will think you do not give importance to them, and this is why you have sent such a useless gift. This, in turn, will affect the kind of relationship you share, something that you must have put in so much effort to build in the first place.
Think different, and gift something unforgettable
Your gift should be such that whenever your client, partner or prospect sees it, they should be reminded of you, and positively think of you. Since you want to create a great impact, your efforts also need to be immense.
You have to spend some time thinking about what kind of person your client is, learn about their hobbies, and what do they love to do outside work hours. You need to figure out what can you gift that will prove to be very helpful to them, and something that would leave them amazed.
Maybe they are fitness freaks and love enjoying healthy treats. For such people, the best quality healthy dark chocolate would be ideal. If they are nature lovers then you can gift them a plant that they could place inside their office. If they love reading, you could give them some amazing book or maybe an electronic book reader.
To Conclude –
When your gift succeeds in making an impression, your clients will always be reminded of you whenever they see it. Chances are bright, they will turn to you whenever they need your type of service because you have successfully managed to show that not only do you offer great products/services you also always strive hard to make your clients feel special, and they are immensely important to you.