Issa Asad Reveals 4 Tips for Growing Your Ecommerce Business
As a business owner with customers purchasing online, there is confusing information about maintaining customer loyalty, a constant need to stay on top of all technological advancements, and numerous conflicting SEO practices.
“Technological advancement comes with newer features and capabilities for ecommerce,” explained Issa Asad Florida entrepreneur and social media expert. Mr. Asad is the CEO of Q Link Wireless and Quadrant Holdings, located in South Florida. He is also the author of 4 e-commerce and marketing e-books that can be purchased on Amazon.
The wealth of information can be overwhelming. Below Issa Asad Reveals 4 Tips for Growing Your Ecommerce Business:
1. Launch Social Media
Social media can help create more awareness and expand your potential customer base. While it may require much time to activate, the results can be quite impressive. Bolster your brand awareness and boost your sales revenue by making good use of the social media. A solid social media presence can bring many benefits for the business. Although being on numerous social media platforms can better expand your reach, you can choose one platform and establish a solid presence before moving on to the next one. Besides, establishing presence on one social media platform is better than not being on any.
2. Provide Free Shipping
While this might seem like a less important aspect of business, it can make a huge difference. It builds meaningful relationships with potential customers. You may choose to offer free shipping for purchases that surpass a certain amount. On the other hand, you may also offer it as a discount in certain items. Free shipping can motivate customers to purchase from your business and not your competition. In fact, free shipping has been known to minimize cases of abandoned shopping carts motivated by the additional shipping costs at checkout. Convert your casual online shoppers into loyal lifelong customers by offering free shipping for all or for particular items.
Being a business owner might mean having to wear many hats, but you don’t have to. Once you have set up and launched your online store, there is no need to overwhelm yourself with what you can outsource. You can always seek help from professionals to help you with tasks that are not part of your core business, or to delegate assignments that you do not do well. For instance, you can hire a competent freelance web designer at a small free to help you redesign your website. Similarly, outsourcing an SEO marketer can help you concentrate on generating revenue while the expert does all the SEO work needed.
4. Value of Customer Feedback
Collecting customer feedback is an old trade and it is not going to stop anytime soon. The happiness or level of satisfaction of your customer tells a lot about your business. Some plugins or features can help you collect customer opinions, reviews and complaints to enable you improve your service or product offering. Other applications offer powerful questionnaire tools to perform a full assessment of customer needs. Make use of customer feedback to help shape the direction of your business. These tips can help position your business to deal with today’s challenging business dynamics that frequent the ecommerce platform and push your ecommerce business to greater heights.